#Ads of the Week – March 13-18, 2022

This week’s #Ads of the Week has activations from two video games and one non-endemic brand in the live streaming space. 

Coming in first place is Fextralife with their sponsored stream from Guild Wars 2: End of Dragons with 220.9k hours watched. The third expansion in the Guild Wars 2 saga was released last month, giving players a new world and new features to experience and make live streaming content with. The sponsorship was Fextralife’s most watched stream last week, and it reached a peak concurrent viewership of 51.5k.